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Argentina
Gancia choose Admotion
Gancia has chosen AdMotion to provide its first live Internet Flash broadcast. The broadcast event was the 3-day avant-guarde ODZ (One Dot Zero) festival from the Centro Cultural Recoleta.
The ODZ festival organised by Gancia took place in Buenos Aires in October. AdMotion provided its video platform, which it used to broadcast the event live. The event was broadcast in Flash and with no lag.
About Gancia:
Gancia is one of the most widely recognised alcoholic drinks in Argentina. It belongs to CEPAS ARGENTINAS, a business group with more than 50 years' experience in the market of food and drink production and distribution. CEPAS is affiliated with Bacardi - Martini Int. and has agreements with Campari Int. It also owns the largest chain of gastronomic franchises in the country, Empanadas El Noble Repulgue.
About Admotion:
Admotion is a technology company specialising in the development of integral online solutions. Our clients are mainly agencies and Latin American and European media.
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